Mar 9, 2012; Atlanta, GA, USA; The ACC logo and game ball as seen on the floor prior to the start of the quarter-final game between the North Carolina Tar Heels and the Maryland Terrapins in the 2012 ACC Men's Basketball Tournament at Philips Arena. Mandatory Credit: Bob Donnan-US PRESSWIRE
The conference becomes the latest to cash in on the growing popularity of sports broadcast rights on TV.
The cash bonanza that has fueled college re-alignment has come to the ACC, as the conference has reportedly agreed to a 15-year $3.6 billion TV deal with ESPN that will give each school approximately $17 million a season:
Sources: ESPN's new ACC deal comes out to 15 years for $3.6 billion. That comes out to a whopping $17M per school.— John Ourand (@Ourand_SBJ) May 9, 2012
With the emergence of DVR leaving sports as one of the only few entertainment options that still must be watched live, conferences from around the country have been cashing in over the last few years with blockbuster new TV deals.
The new deal will still leave the ACC short of the $20 million annually the Big 12 schools received from ESPN, but considering how poorly the conference's football teams have done, it's about as much as could have been expected.
For more coverage of how this deal affects Georgia Tech athletics, check out From The Rumble Seat.