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Ron Franklin Apologizes For Calling Jeannine Edwards 'Sweetcakes' (And Then Some) Before Chick Fil A Bowl

ESPN announcer Ron Franklin has apologized* for calling sideline reporter Jeannine Edwards "sweetcakes" and then "asshole" once "sweetcakes" proved unsatisfactory. This is the second time Franklin has reportedly made a sexist remark to a colleague. The incident in question, which happened before Atlanta's Chick Fil A Bowl: ↵↵

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Edwards tried to join the conversation.

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When she did, Franklin said to her, "Why don't you leave this to the boys, sweetcakes."

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Edwards responded to Franklin by saying, "don't call me sweetcakes, I don't like being talked to like that."

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Franklin then said, "okay then, a-hole."

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Franklin was then taken off the network's Fiesta Bowl broadcast because of the incident.

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If you're having trouble placing longtime SEC broadcaster Franklin's voice in the index of announcer voices you keep in your head, here he is having a poorly informed laugh at an apparent family member of Sean Weatherspoon, back when the Atlanta Falcons linebacker was a member of the Missouri Tigers:

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* USA Today lists the initial term as "sweet baby," not "sweetcakes." SOMEBODY GET TO THE BOTTOM OF THIS.

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Photographs by coka_koehler used in background montage under Creative Commons. Thank you.